Arata is an Indian clean beauty brand specializing in natural, vegan, and toxin-free haircare and personal care products made with safe and transparent ingredients.
India About Arata
Arata is an Indian clean beauty brand built on the philosophy of ingredient transparency, safety, and sustainability. The brand focuses on creating toxin-free, vegan, and cruelty-free personal care products without harsh chemicals or hidden additives.
Arata is especially known for its science-backed approach to natural haircare, combining plant-based ingredients with dermatologically tested formulations. All products are free from sulfates, silicones, parabens, artificial fragrances, and drying alcohols.
With a strong commitment to ethical sourcing, minimal environmental impact, and honest labeling, Arata has become a trusted choice for conscious consumers seeking gentle yet effective beauty solutions.
Assortment & Product Range
Arata offers a carefully curated range of clean, plant-powered personal care products designed for everyday use and long-term hair and scalp health. The assortment focuses primarily on haircare, with select skincare essentials:
- Haircare: Sulfate-free shampoos, gentle cleansers, nourishing conditioners, leave-in creams, hair gels, curl creams, scalp serums, and anti-frizz solutions.
- Curly Hair Products: Curl defining creams, gels, co-washes, and moisture treatments suitable for wavy, curly, and coily hair types.
- Scalp Care: Scalp exfoliators, soothing serums, anti-dandruff and itch-relief formulations.
- Natural Styling: Lightweight styling gels, creams, and mousses without stiffness or residue.
- Skincare: Gentle cleansers, moisturizers, and skin-friendly formulations for sensitive skin.
- Kids & Sensitive Care: Mild, tear-free products designed for delicate scalps and sensitive skin.
- Bundles & Kits: Haircare routines, curly hair kits, travel sets, and starter packs.
All products are dermatologically tested, vegan, cruelty-free, and formulated with clearly disclosed ingredient lists to support informed beauty choices.
Shipping & Delivery
Arata ships products across India using reliable logistics partners to ensure timely and safe deliveries.
- Delivery Coverage: Available across most Indian PIN codes.
- Delivery Time: Orders are typically delivered within 3–7 business days.
- Free Shipping: Available on orders above the minimum cart value.
- Order Tracking: Tracking details are shared via email and SMS.
- Eco-Friendly Packaging: Minimal and recyclable packaging wherever possible.
Returns & Refunds
Arata maintains a customer-friendly return and refund policy while adhering to hygiene standards.
- Eligible Returns: Damaged, defective, or incorrect items.
- Return Window: As specified on the product or order page.
- Refund Method: Refunds are processed to the original payment method.
- Non-returnable Items: Opened or used personal care products unless defective.
Customers can contact Arata’s support team to initiate return requests.
Payment Methods
Arata supports secure and convenient payment options for Indian customers:
- Credit & Debit Cards (Visa, Mastercard, RuPay)
- UPI (Google Pay, PhonePe, Paytm, BHIM)
- Net Banking
- Wallets (Paytm, PhonePe, Amazon Pay)
- Cash on Delivery (available in select locations)
Savings, Cashback & Coupons
Arata frequently runs promotions, bundle discounts, and first-time buyer offers on its clean beauty range. Additional savings may be available through trusted Indian coupon platforms:
Customers can also save by purchasing routine bundles and subscription-style product sets.
